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Translation and Localization Blog

Metaverse Content Localization

Metaverse Content Localization Explained

What if someone gives you a key to get inside your favorite sci-fi movie? Where you can interact and be any character of your choice. Wouldn’t it be amazing? It might sound like a crazy idea from Frederik Pohl’s novels, but … Read More

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Businesses Need a Localization Project

Why Do Businesses Need a Localization Project Manager?

The demand for localization services is growing continuously, and the localization industry is expected to hit $73.6 billion by 2025. The rapid business globalization and pandemic have unlocked tons of opportunities for the translation industry. Localization plays a major role … Read More

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Post-COVID Business Growth Opportunities

Post-COVID Business Growth Opportunities – Adapting to New Reality

The world has just been through a pandemic that has not just changed our lifestyles, but the entire business industry globally. With a major drop in consumer demand, many businesses have suffered great losses, and some of them even closed … Read More

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Translation Industry Trends 2022

Translation Industry Trends 2022

Covid-19 has greatly influenced businesses around the world. From 2020 till date, things have changed a lot for the translation industry just like any other sector. Fortunately, unlike other industries that suffered great losses during the pandemic, things are going … Read More

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How Does Coca-Cola Survive in China_

How Does Coca-Cola Survive in China?

China is the world’s second-largest economy and a profitable marketplace for global businesses. But unfortunately, the country is not so welcoming for foreign companies. China is a challenging place for outsiders because of high political influence and trade restrictions. Thousands … Read More

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Mastering The Art of Localization with McDonald's

Mastering The Art of Localization with McDonald’s

World food traditions are colliding with each other, and people are now becoming more open to new flavors and cuisines. However, when it comes to your comfort food, it has to be local, traditional, and convenient. This is what McDonald’s … Read More

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The Importance of Translations for Building International Brands

The Importance of Translations for Building International Brands

Companies spend millions of dollars, plenty of time, and a lot of effort creating and building their brands. To develop a solid brand, you have to do in-depth market research, and understand the psychologies of your customers. A lot of … Read More

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How To Localize a Website Faster - MarsHub

How to Localize a Website Faster?

Digitization has enabled businesses, all around the world, to reach global audiences more conveniently and effectively than ever. Internet technology has made it super easy for companies to reach international markets and sell their products and services to global customers. … Read More

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Top 4 Tips to do Your Brand Localization Like A Pro

Top 4 Tips to do Your Brand Localization Like A Pro

Everyone knows how important localization is for the success of your business in global markets. But the real question is, where to start? What exactly does a company need to make its brand succeed globally? Every company has its own … Read More

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The Ultimate Guide to Software Internationalization

The Ultimate Guide to Software Internationalization – i18n

Software internationalization is all about adapting the user experiences based on the language they speak and the culture they belong to. All brands that want to reach global markets, should keep their products culture appropriate, so the native audiences can … Read More

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Top 5 Brands with Outstanding Localization Strategies

Top 5 Brands with Outstanding Localization Strategies

We are living in the world of free markets, high consumerism, and globalization. It is a great time for businesses to explore new markets and spread their roots around the globe. The internet has literally transformed the world for good. … Read More

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Localized Content Help Netflix Go Viral

How Does Localized Content Help Netflix Go Viral?

Netflix is a media-streaming platform that has taken over not just the digital content markets, but the entire entertainment industry. Over the past few years, especially during COVID-19, Netflix has achieved rapid success and reached over 214 million subscribers in … Read More

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